Armed with my Macbook and an internet connection I did the job right there in the shop over a few hours.

The image is from the brilliant page photocase.de. Thanks to photocase user koketts6 for the image. The flyer was sent off via the web to be printed 10,000 times the same day.

For lots more information please see the ‘nightgown’ subpage at: www.seltzdesign.co.uk/nightgown.

Sketch render of the interior

A major focus was put on the lighting design, as well as the design of some custom elements like the ‘light bubbles’. The visualization was done completely in Cinema 4D.

But the project also included the design of a coorporate identity, including a small website to present the project. This was accomplished using (the now sadly discontinued) Freehand MX, Photoshop, Fireworks and Dreamweaver.

Interior with light bubbles

To preserve what remained and enable other people a unique view into the 250.000 m² of abandoned industrial space, which was still dotted with traces of human interaction, a virtual tour was created. But more then just a tool to see the spaces now absent, the team of ‘Ghosts in Armour’ deemed it invaluable as a tool for teaching and exploration that brings closer the information and experiences we uncovered in the 9 months of exploration, research and creation.
The virtual tour consists of some 120 full 360º views and more then 500 individual hotspots, revealing history, evidence and information about the industry, workers and spaces.

This was a collaborative project, produced by mainly 4 artists (Matt Wright, Gordon Everett, David Daniel and myself) and consisting contributions from more then 20 artists. I was involved in the design, functionality and production of the virtual tour, as well as the integration into the website.

one of 120 views in the virtual tour of the Whiteheads steel works

For the exhibition an interface was created that ran on a computer with a 19” touchscreen monitor, mounted on an arm that was freely adjustable in forward/backward tilt, height and forward shift. A map with selection hot spots could be clicked to bring up 360º views at various points in the gallery, which could be freely navigated in using dragging in the viewer using the touchscreen as well as zooming in/out.
The output was projected on a 3m x 2m screen a distance away forward of the computer terminal, to enable other visitors to see the users exploration.

The terminal proved great success and got great feedback from the pupils and carers of the National Star College – an organisation that for more then 40 years has “helped young disabled people discover their potential and prepare for the best that adult life can offer”.

National Star College student using the touchscreen terminal.

A few hundred images later, these are the final ones.

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Post-production in Adobe Lightroom 2.

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Enjoy the site and leave feedback on the contact page if you fancy.

Armin.

The models were provided and the lighting was setup using a HDR Image of a studio setup in Cinema 4D. That way the lighting could be as realistic as possible. Materials were assigned and the renders are produced using the Advanced Renderer.

Some additional editing needed to be done to some of the frames in Photoshop.